Articles

October 28, 2025

ECONOMIC REALITIES: PROFIT, PRESSURE, AND POSSIBLITY
Tuesday, November 18
11:00 am – 12:00 pm

Growth Strategies in a Year of Economic Turbulence and Consumer “Softness”

Many consumers around the world are confused and have become cautious about managing their budgets in the face of uncertainty about the impact of changing tariffs, concerns about inflation, continuing strife in every region, two hot wars and threats of other conflicts. Hygiene products are essentials for daily living, but prolonged economic turbulence clearly leads to consumer “softness” that impacts the growth and profitability of hygiene categories.

As we all know, the challenges of executing strategies for enduring growth while preserving or building profitability are huge. This presentation will highlight some inspiring examples of actions taken by selected global hygiene leaders to accomplish their goals.

https://www.hygienix.org/index.html

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